Passion for Rugby Growth

Running a rugby club has never been more challenging. Volunteers have less time. Costs continue to rise. Sponsorship is becoming harder to secure. Participation is more competitive than ever.

Clubhouse XV exists to help clubs tackle these challenges head on.

Whether it's increasing sponsorship income, improving matchday experience, growing clubhouse revenue or strengthening your rugby pathway, we become part of your team and help deliver lasting results.

Andy the founder of Clubhouse XV and has over 20 years' experience in rugby development, club management, coaching and commercial growth.

Throughout his career, he has held a range of leadership roles both on and off the pitch, including 10 years with the RFU in Rugby Development, 8 years as a Club General Manager, 2 years with a large Multi-Sport Site as aDirector, as well as a number of Coaching, Director of Rugby, Coach Developer and Mentor positions.

"For more than twenty years, I've had the privilege of working with rugby clubs at every level, from grassroots community clubs to county and national programmes. Throughout that journey, one thing has remained constant:

Great clubs are built by great people.

I've seen first-hand the challenges clubs face, whether it's generating income, recruiting volunteers, growing participation or simply finding enough time to move projects forward. That's exactly why I created Clubhouse XV.

Our approach is simple. I don't believe in producing reports that gather dust on a shelf. We believe in rolling up our sleeves, becoming part of your team and helping you deliver real, measurable results.

Every club has its own story, its own ambitions and its own challenges. Our role is to help you unlock your potential, strengthen your club on and off the pitch, and build something that will thrive for years to come."

Andy Appleyard
Founder, Clubhouse XV

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